Logos Guidelines
While these guidelines will use one NDI format as an example, they apply to all NDI format logos. Carefully make the necessary adjustments to fit each logo size and overall composition.
Click here to download the different NDI format logo packages:
Safety Margins
Respecting safety margins is vital for maintaining a clean and balanced design. To maintain visual stability, ensure an appropriate distance between the safe zone around our logo and the edge of your brand elements.
The downloadable logo files already have the safety margins applied, further simplifying correct logo usage and alignment.
Sizing
Respecting the correct minimum sizing of our logo is crucial for maintaining its visual integrity and legibility across different applications.
Be mindful of the recommended dimensions to ensure that your logo retains its impact and clarity.
When applying the logo on devices' ports, use the nano version (included in the downloadable files) to ensure optimal fit and alignment within the limited space available.
Incorrect Usage
Misusing the logo can significantly negatively impact brand perception and recognition. Here are a few examples of what you shouldn't do.
Retired Logos
To maintain a cohesive and up-to-date brand image, you must exclusively use the new NDI format logos and retire the old versions.
The new logos reflect our brand's growth, positioning, and contemporary identity. Consistently using it across all brand touchpoints strengthens brand recognition, instills trust, and ensures a unified brand experience.
Background Usage
Ensuring sufficient contrast and legibility is essential when using the NDI format logos over backgrounds. Whether placed on simple colors or textured images, the primary focus should be maintaining the logo's universality and strength.
By carefully considering background choices and preserving visual clarity, the logo will effectively stand out and maintain its impact across various design contexts.
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